About Us

you’ll find the best selection and highest quality of durable soft goods out there, including beanies and hats to help you enjoy the great outdoors. We strive to make sure no detail is missed when we build our colorful gear, and we know you’ll appreciate the love we put into everything we sell.

Our company started out as a small basement operation where two motivated graphic designers sold t-shirts to friends and family for fun after spending several years in the design, branding, and sportswear worlds. From there we started to build a vision of designing and producing more customized items with a vintage surf & ski look and feel, so we started with a single ski beanie design. As more products were added and the business thrived, the number of orders could no longer be fulfilled from the basement. Now you’ll find the YoColorado basecamp and retail store on the Southside of beautiful Golden, Colorado, just along the very last western stretch of historic Colfax Avenue before it turns South and runs you up the road to the famous Red Rocks Amphitheater.

As our journey continues, we hope you’ll keep in touch with us and check in from time to time. We’re always working to put our best ideas into production and bring you some of the coolest and highest quality gear out there. Our mission is to continue to learn, grow, and improve our product line to make sure when you buy and wear YoColorado, our standards are always met and your expectations are exceeded.

YoColorado. Gear you can trust to help you Find Your Mountain!

Email or post a picture of you wearing YoColorado gear wherever in the world you are. We’ll add your photo to our YoColorado gallery page. Also, if we really like your picture, we’ll send you a free t-shirt or hat of your choice.

Don’t forget to “like” our Facebook page or follow us on Instagram - we’re always coming up with cool offers and special deals for our fans out there!